Common Questions

Everything you need to know about our platform.

❓What is Foundation?

✔️Foundation is a B2B eCommerce platform for manufacturers, distributors, and wholesalers that empowers sales teams to simplify complex B2B processes and drive growth by delivering intelligent customer insights and real-time visibility into product, price, inventory, and order data.
Foundation’s cloud-based platform is quick to implement and easy to use, enabling B2B companies to create high-converting, personalized eCommerce experiences with support for complex pricing models, flexible order terms, and seamless integration with ERP, OMS, and WMS solutions.

❓How does Foundation help manufacturers & distributors to simplify B2B sales?

✔️Foundation helps manufacturers and distributors simplify B2B sales by providing a centralized platform that automates manual tasks, integrates seamlessly with existing systems like ERP and CRM, and offers real-time visibility into product, inventory, pricing, and order data. By streamlining complex processes like managing multiple price lists, handling flexible order terms, and ensuring accurate stock updates, Foundation allows sales teams to focus on driving growth rather than getting bogged down in administrative work.

❓How does Foundation help sales teams to grow sales?

✔️Foundation helps sales teams grow sales by offering intelligent customer insights, real-time visibility into product and order data, and tools to personalize buying experiences. With features like automated pricing management, flexible order terms, and seamless integration with CRM systems, sales reps can focus more on selling and less on manual tasks. The platform also provides analytics that help identify cross-selling and upselling opportunities, enabling teams to target the right customers at the right time, ultimately driving more revenue.

❓What makes Foundation different from other e-commerce platforms like Shopify or BigCommerce?

✔️Foundation is built from the ground up with a B2B-first approach, focusing exclusively on the unique needs of wholesale transactions. Unlike platforms designed for D2C sales, Foundation offers specialized features and tools tailored for the complexities of B2B commerce.

❓Can I integrate Foundation with my existing CRM and marketing tools?

✔️Yes, Foundation seamlessly integrates with a wide range of CRM and marketing automation tools, allowing you to run targeted campaigns and manage customer relationships efficiently within your existing workflow.

❓How does Foundation simplify the order process for wholesalers?

✔️Foundation streamlines the wholesale order process by providing a unified platform where retailers can easily browse, compare, and purchase products. Our system automates inventory management and order updates, significantly reducing manual work.

❓Is Foundation suitable for businesses new to wholesale?

✔️Absolutely! Foundation is designed to be intuitive and user-friendly, making it an ideal choice for businesses of all sizes looking to expand into or grow their wholesale operations. Our platform simplifies the transition with easy setup and comprehensive support.

❓What support does Foundation offer to help get my wholesale store set up?

✔️Foundation offers extensive support to ensure your wholesale store is up and running smoothly. This includes personalized setup assistance, detailed tutorials, and responsive customer service to answer any questions you may have along the way.

If you don't see an answer to your question here, you can contact us or drop us some feedback.

The best way to reach us is via our online support system. Send an 📩 to our Customer Success Team or ☎️ us at: +1 (425) 505-4080.